This retail space was designed for efficient processing of rental customers and their equipment. Rental packages are featured on an angled display wall to help renters select a package before reaching the cashier. A limited retail area was created adjacent to the rental queue for the last minute purchase of ski apparel and accessories. The warm mountain finishes complement those being used in the hotel lobby areas. Custom carpet is patterned with brands and petroglyphs to reinforce the old western flavor of the resort.