PAIR THESE NEW MESSAGES WITH EXISTING SIGNAGE
Instructional signage, positive messages, and friendly use of iconography can enhance the user experience and will make your messages resonate longer with your customers. Welcome signs, direction for check-in processes, hand sanitizer stations, and cleaning protocols can be even more impactful when supported by verbal and digital reminders that new measures have
Develop a consistent strategy for rolling out friendly and positive messages for email, social media, website announcements and print communications. These efforts will let people know what to expect when they visit, and likewise, when they return.